2017 IAAS Dates:

August 30-November 15

2017 Client:



Registration Open Now
Deadline is August 11

Register your students early, as positions are limited. 

The IAAS program is designed for young agency professionals across all disciplines. The once a week, 12-week course teaches critical marketing strategy and plan development through a collaborative team approach to solve a real-world business challenge from a real client. Students who have had the course hail it as an experience that puts their career in overdrive.

Begin now to identify young professionals in your agency. Promising, rising “stars” that, with a little more seasoning, can become more valuable to your business.

If registrations are filled, you can be put on a waiting list by contacting Peter Noble, IAAS Director at noble@smu.edu.

19 Agency Professionals Graduated

the Dallas Council’s 2016

Institute of Advanced Advertising Studies

IAAS grads 2016

Thank You Fridays for being last year’s  client.